Products Hair Care

Metal Detox for all hair types.

Wash after wash, metal penetrates inside your hair. Say goodbye to hair breakage. -97% hair breakage in just one use. 100% true-to-tone, long lasting color.

Scalp Advanced for deregulated scalps.

Professional reset for deregulated scalps. Approved by dermatologists. +83% soothing in one use. -78% sebum in one use. Up to 100% visible dandruff removed.

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INOA

The luxurious in-salon color experience. Powered by oil. No ammonia. Large color palette of 83 shades, and more than 4000 color possibilities thanks to iNOA [iD], the new color hair color diagnosis by L’Oreal Professionnel. An undeniable color performance, thanks to its ODS technology.

My Hair [iD]

The ultimate professional virtual try-on application. Explore hair color trends , give yourself a virtual makeover and book your next salon appointment.

Style & Colour Trophy

Launched in 1954 in the UK, Style & Colour Trophy is the longest-running hair competition in the world, that celebrates the creativity and skills of the profession, pushing the limits of what is possible not only in the salon, but on the world stage. In its ongoing effort to elevate hair talents and have pro shine externally, L’Oréal Professionnel is opening doors to the community of 3D artists beyond the hair industry.

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IN SALON ONLY

Instant Highlights

BLOND STUDIO | 90 ml

Instant Highlights

Lightening

Up to 6 levels, in half the time.
Perfect for partial techniques and face framing.

Development Time

Up to 30 mins: For the total service from application to rinse.

L’Oréal Professionnel introduces the new revolutionary innovation, Instant Highlights. Now customers do not need to spend hours in the salon to get highlights. L’Oréal’s first PRO HEAT lightening system is designed to give up to six levels of lift, in half the time. The answer lies in its PRO HEAT technology. The three-part system includes the Instant Highlights Heating Iron, Instant Highlights Lightening Cream and Instant Highlights Aluminum Foil. Once used together, they work ‘instantly’ to lighten the hair in a controlled and safe way.

Now, Time will never be a constraint to get fabulous highlights!

Instant Highlights